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Description
The Integrate Demand Cloud is a centralized, customizable cloud platform that provides the connectivity, high quality and scale to meet the challenge of building meaningful experiences for buyers.
By connecting the components you use to generate demand: your channels; your media, event and data providers; your processes and workflow; and the existing and future technology investments, the demand cloud creates an efficient, effective demand engine. This includes integration and orchestrated workflows with your marketing automation, CRM and analytics systems to deliver increased visibility and insights.
Soar above the challenges
As a B2B marketer, your job is tougher than ever. Chances are, your team is trying to manually manage data from a growing number of channels. Demand generation is bogged down in thousands of invalid, noncompliant leads. And you’re trying to get a clear, multi-channel view of where and when prospects and targets are interacting with your content. The Integrate Demand Cloud enables you to soar above it all.
Orchestrate intelligently
With decisive insights into campaign performance, the Integrate Demand Cloud lets you optimize strategies to deliver high-quality customer experiences and connect the demand channels that deliver the greatest value.
Build a trusted buyer’s journey
With the Integrate Demand Cloud, you engage the right people with a relevant message at the right time, creating a seamless experience across demand channels. This turns each point of contact into a carefully calculated customer journey that builds trust, enabling your organization to nurture and convert the highest quality leads.