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Trust Metrics

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Description

FOR JOURNALISM

Trust Management Platform:
Data as a Service to combat “fake news”

Our Trust Management Platform delivers data, technology and consulting services enabling the industry to solve the misinformation / disinformation crisis.

The Trust Management Platform consolidates a growing corpus of raw, statistical, modeled, and judgement data, ranging from publisher reputation and transparency, source quality, brand safety, traffic & circulation, political bias, and mis/disinformation indicators.

Trust Metrics for News & Information joins:

Your organization’s first-party data

Trust Metrics’ industry leading proprietary data

Third-party data from vetted and validated commercial and non-profit sources

End-users have ultimate control over what data they consume as well as what data (if any) is shared back with individual counterparties or the industry as a whole.

Access to the data and the platform is provided alongside consulting services that enable clients to mesh their internal criteria with available data to ensure desired outcomes.

FOR ADVERTISING

Trust Metrics analyzes 16,000+ features from more than 1 million publishers across the web & mobile.

USE OUR DATABASE TO:

Create targeted, high quality site lists for niche categories like travel, health, business, finance, automotive, etc.

Compare networks to find the best one for your campaign, get actionable insights, and maximize your spend.

Screen networks’ lists to ensure sites your ad will appear on are brand safe, relevant, and in line with your goals.

Our Preferred Partner Networks get quarterly insights and tactics to improve inventory and win business.