Inbound Marketing Lesson: Getting Started with Customer Marketing

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Free

Description

Inbound Marketing Lesson: Getting Started with Customer Marketing
FREE Lesson

With today’s empowered buyer, you need to be in the mindset that your best marketing channel is actually going to be your existing customers and when your customers succeed, it’s your best predictor for business growth. Buyers used to decide primarily on what the company had to say, but now they primarily decide based on what the company’s customers have to say. It’s now shifted to word of mouth. Reviews are more important than ever before. The ability to gather word of mouth as a consumer of almost everything has improved. In this lesson, learn how to support your customers and advocates with an inbound marketing strategy designed for them.

Lesson Details:

3 videos

20 minutes

Lesson Description:
With today’s empowered buyer, you need to be in the mindset that your best marketing channel is actually going to be your existing customers and when your customers succeed, it’s your best predictor for business growth. Your customers will help prove your brand values. Learn how to better listen, serve, and follow up with your customers.

Inbound Marketing Lesson: Getting Started with Customer Marketing